As a Graphic Designer based in the Metropolitan New York Area, I am passionate about creating designs that not only solve design problems but also provoke thought and inspire action. My approach to design is rooted in the belief that design should not just look good, but also have a purpose. My goal is to tackle complex design problems by developing innovative and thought-provoking solutions that drive change and raise awareness of societal issues.
From a young age, I have been captivated by the power of typography and imagery to convey meaning and evoke emotion. I am constantly inspired by the design styles of different time periods and how they reflect the society they were created in. As a second-career designer, I driven to create designs that cut through the noise of our technology driven world and connect with viewers on a deeper level.
My design philosophy is influenced by the Mid Century Modern era, particularly print media advertising and typography, as well as the clean and precise layouts of the Swiss International Typographic Style. However, I approach each project with a fresh perspective and tailor unique design solutions based on the specific needs of the project.
For me, design is not just about aesthetics; it is about creating work that has a purpose and makes a difference. I strive to create designs that not only inform but also motivate action. My ultimate goal is to leave a lasting impression on viewers, inspiring them to take action and make a positive impact on the world.
