Graphic design is an integral part of branding, contributing to the visual identity, recognition, differentiation, emotional connection, consistency, communication, and user experience of a brand. It helps shape how a brand is perceived by its audience and influences the success and impact of a brand in the marketplace.
These are the promotional and branding items for an aviation event celebrating the iconic Jersey Breakfast, the Pork Roll & Egg Cheese Sandwich. The items are, the poster, the street banner, T-shirt and logo detail, the event postcard and ticket. Also included is the event swag box packaging design for the T-shirt, in the form of a sandwich clamshell. The final item is the mail tube wrapper that covers the poster mailing tube.